Title

The Impact of Femininity on Assessments of Competence

Date

5-28-2015 2:00 PM

End Time

28-5-2015 4:00 PM

Location

Werner University Center (WUC) Pacific Room

Department

Behavioral Sciences

Session Chair

David Foster

Session Chair

Jaime Cloud

Session Title

Behavioral Sciences Poster Session 2

Faculty Sponsor(s)

Chehalis Strapp

Presentation Type

Poster session

Abstract

The current study predicted that prospective employers would rate job applicants as more competent when the applicant appeared dressed in traditionally masculine rather than traditionally feminine attire. Utilizing a between-subjects design, one hundred participants, including 50 females and 50 males (M = 25.6 years, SD = 2.3) were randomly assigned to view photographs and rate applicants on attributes of competence. The woman dressed in feminine clothing was rated to be less competent compared to the woman in masculine attire. These results suggest that gendered attire affects perceived competence.

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May 28th, 2:00 PM May 28th, 4:00 PM

The Impact of Femininity on Assessments of Competence

Werner University Center (WUC) Pacific Room

The current study predicted that prospective employers would rate job applicants as more competent when the applicant appeared dressed in traditionally masculine rather than traditionally feminine attire. Utilizing a between-subjects design, one hundred participants, including 50 females and 50 males (M = 25.6 years, SD = 2.3) were randomly assigned to view photographs and rate applicants on attributes of competence. The woman dressed in feminine clothing was rated to be less competent compared to the woman in masculine attire. These results suggest that gendered attire affects perceived competence.